every season, i realize i need some new shoes, and yet don’t have time to scour every single shoe shop for something new, a little different and hopefully affordable. in manhattan, i often tend to go to bloomingdales in desperation (they usually have a great, pricey vast selection) or this little humdrum shop filled with surprises on lexington just north of 77th (someday i’ll profile that one). for now, if i’m in the big city, it’s shoegasm. a bit of a chain, with three shops all south of 14th street, with very affordable pricing — lots of choices under or around $100 — there is no need to feel too much of an investment and maybe even try to experiment a little.
shoegasm has plenty of trendy choices. tons and tons of gladiator style sandals in shades of browns, blacks and metallics by people like bruno menegatti, plenty of comfy, stylish looking shoes for work like oxfords by navid o’nadia or super casual clogs. for dressed up flip flops, shoegasm has zillions of options including good choice, madden girl, chelsea crew and diba. in some ways shoegasm felt a wee bit brooklyn, as they had a bunch of brands i often spot way out here in brooklyn that are among my favorites like the open toe flats mariana by golc in greens, pinks, greys and purples. i was particularly fond of the open toe espradilles in bright red and blue and if it hadn’t been such a miserable day when i needed to get home, i would have certainly ventured out of my comfort zone so maybe i need to head back soon.
in the way back, shoegasm still had quite the selection of boots (i might be heading straight here in the fall) and a decent selection for men, though maybe a few too many loafers and slipons (totally not my style). there were keds, kswiss and hightops and i did like these leather versions of new balance (my forever jogging shoe). while friendly enough, sometimes the shop feels a little cheap, but really that’s ok, as long as you get what you want. shoegasm, 71 8th avenue between 13th street and greenwich avenue, ; 383 broadway, ; and 20 west 23rd street between 5th and 6th avenues, . all in manhattan.